日本語

Course Code etc
Academic Year 2024
College College of Business
Course Code BT319
Theme・Subtitle Introduction to Data Analysis
Class Format Face to face (all classes are face-to-face)
Class Format (Supplementary Items)
Campus
Campus
Semester Spring Semester
DayPeriod・Room Thu.3
ログインして教室を表示する(Log in to view the classrooms.)
Credits 2
Course Number GBU2011
Language English
Class Registration Method "Other" Registration
Assigned Year 配当年次は開講学部のR Guideに掲載している科目表で確認してください。
Prerequisite Regulations
Acceptance of Other Colleges
Course Cancellation 〇(履修中止可/ Eligible for cancellation)
Online Classes Subject to 60-Credit Upper Limit
Relationship with Degree Policy
Notes コンセントレーション:マーケティング領域, アカウンティング&ファイナンス領域

【Course Objectives】

After completing the seminar, students should have the skills to undertake and critically assess introductory level data analysis in financial economics and marketing. This is the first in a series of seminars designed to provide students with a working knowledge in quantitative methods (and tools) for business.

【Course Contents】

Each session will involve a student presentation on an assigned topic and a follow-up discussion by the instructor or a short in-class exercise using EXCEL. In this era of "Big Data," the ability to summarize data into useful information for decision making is crucial for success in business. The course provides an introduction to summarizing the data in the form of key indicators (descriptive statistics). Students also learn methods for analyzing the data: regressions and conjoint analysis.
Students are expected to check Canvas and their email (Rikkyo account) on a regular basis for announcements.

Japanese Items

【授業計画 / Course Schedule】

1 Overview
2 Turning Data into Information: Descriptive Statistics-variables
3 Turning Data into Information: Descriptive Statistics-graphs
4 Turning Data into Information: Descriptive Statistics-mode, median, mean
5 Turning Data into Information: Descriptive Statistics-standard deviation, variance, range
6 Turning Data into Information: Descriptive Statistics-correlation
7 Relationships Between Quantitative Variables: The Regression Model
8 Relationships Between Quantitative Variables: The Regression Model (Market Model)
9 Dummy Variables and Regressions
10 Understanding Conjoint Analysis: An Introduction
11 Understanding Conjoint Analysis: An Introduction
12 Case: Conjoint Analysis
13 Catch-up
14 Wrap-up

【活用される授業方法 / Teaching Methods Used】

板書 /Writing on the Board
スライド(パワーポイント等)の使用 /Slides (PowerPoint, etc.)
上記以外の視聴覚教材の使用 /Audiovisual Materials Other than Those Listed Above
個人発表 /Individual Presentations
グループ発表 /Group Presentations
ディスカッション・ディベート /Discussion/Debate
実技・実習・実験 /Practicum/Experiments/Practical Training
学内の教室外施設の利用 /Use of On-Campus Facilities Outside the Classroom
校外実習・フィールドワーク /Field Work
上記いずれも用いない予定 /None of the above

【授業時間外(予習・復習等)の学修 / Study Required Outside of Class】

Read assigned chapter carefully before coming to class.

【成績評価方法・基準 / Evaluation】

種類 (Kind)割合 (%)基準 (Criteria)
平常点 (In-class Points)100 Presentations & Participation(40%)
Assignments(40%)
Case Analysis(20%)
備考 (Notes)

【テキスト / Textbooks】

No著者名 (Author/Editor)書籍名 (Title)出版社 (Publisher)出版年 (Date)ISBN/ISSN
1 J. Utts and R. Heckard Mind on Statistics 5th ed. Brooks 2015 9781305649811
2 G. Privitera Essential Statistics for the Behavioral Sciences Sage 2019 9781544328010
3 内田 学、 兼子 良久 『文系でもわかる ビジネス統計入門』 東洋経済新報社 2010

【参考文献 / Readings】

【履修にあたって求められる能力 / Abilities Required to Take the Course】

【学生が準備すべき機器等 / Equipment, etc., that Students Should Prepare】

【その他 / Others】

This seminar is conducted in English. Detailed course outline distributed second week of class. Strongly urge (require) students to take BT183 Finance and BT188 Financial Accounting in their second year of study. Recommend students take related courses such as business literacy, data mining, mathematics for management, mathematics for finance, etc. offered in COB (and the university) during their second/third year of study.

【注意事項 / Notice】