日本語 English
| 開講年度/ Academic YearAcademic Year |
20262026 |
| 科目設置学部/ CollegeCollege |
法学部/College of Law and PoliticsCollege of Law and Politics |
| 科目コード等/ Course CodeCourse Code |
EX751/EX751EX751 |
| テーマ・サブタイトル等/ Theme・SubtitleTheme・Subtitle |
グローバルビジネス入門:理論と実践で学ぶ海外展開戦略 Introduction to Global Business: A strategy built on theory and practice |
| 授業形態/ Class FormatClass Format |
対面(全回対面)/Face to face (all classes are face-to-face)Face to face (all classes are face-to-face) |
| 授業形態(補足事項)/ Class Format (Supplementary Items)Class Format (Supplementary Items) |
|
| 授業形式/ Class StyleCampus |
講義/LectureLecture |
| 校地/ CampusCampus |
池袋/IkebukuroIkebukuro |
| 学期/ SemesterSemester |
春学期/Spring SemesterSpring Semester |
| 曜日時限・教室/ DayPeriod・RoomDayPeriod・Room |
水2/Wed.2 Wed.2 ログインして教室を表示する(Log in to view the classrooms.) |
| 単位/ CreditsCredits |
22 |
| 科目ナンバリング/ Course NumberCourse Number |
LPX2901 |
| 使用言語/ LanguageLanguage |
英語/EnglishEnglish |
| 履修登録方法/ Class Registration MethodClass Registration Method |
抽選登録/Lottery RegistrationLottery Registration(定員:45人/ Capacity:45) |
| 配当年次/ Assigned YearAssigned Year |
配当年次は開講学部のR Guideに掲載している科目表で確認してください。配当年次は開講学部のR Guideに掲載している科目表で確認してください。 |
| 先修規定/ Prerequisite RegulationsPrerequisite Regulations |
|
| 他学部履修可否/ Acceptance of Other CollegesAcceptance of Other Colleges |
履修登録システムの『他学部・他研究科履修不許可科目一覧』で確認してください。 |
| 履修中止可否/ Course CancellationCourse Cancellation |
〇(履修中止可/ Eligible for cancellation) |
| オンライン授業60単位制限対象科目/ Online Classes Subject to 60-Credit Upper LimitOnline Classes Subject to 60-Credit Upper Limit |
|
| 学位授与方針との関連/ Relationship with Degree PolicyRelationship with Degree Policy |
各授業科目は、学部・研究科の定める学位授与方針(DP)や教育課程編成の方針(CP)に基づき、カリキュラム上に配置されています。詳細はカリキュラム・マップで確認することができます。 https://www.rikkyo.ac.jp/about/disclosure/educational_policy/lp.html |
| 備考/ NotesNotes |
The aim of this course is to bridge theory and practice in international business, and to develop students’ ability to identify issues and design their own solutions from a global perspective. Although corporate internationalization involves a complex interaction of cultural factors, institutional frameworks, legal regulations and business practices, opportunities to study these elements systematically are still limited. This course therefore seeks to help students understand the relationship between overseas expansion processes and legal frameworks, and to gain a multifaceted grasp of international business through research and presentation delivered in English.
Furthermore, through feedback from practitioners, students will cultivate flexibility in responding to unexpected issues and a proactive attitude toward thinking and acting. Ultimately, the course aims for students to develop the capacity to envision how their own ideas could be implemented in overseas markets, while acquiring practical knowledge, skills and judgment that will contribute to their future career development.
This course consists of fourteen sessions and integrates lectures, case analyses, and group work to facilitate progressive learning. In the first part, students will examine the current landscape of global business and the rationale for international expansion, while studying major modes of entry, such as cross-border ecommerce, exporting, establishment of local subsidiaries, and strategic partnerships—together with associated legal frameworks, business practices and operational challenges. Through this process, students will solidify their own areas of interest and learning themes.
In the middle part of the course, each team will select a product or service and develop market research plans, targeting strategies, competitive analyses, and localization strategies. Students will also learn about sales channels and approaches, including agents, trade fairs, ecommerce platforms and social media, thereby cultivating practical thinking in international marketing.
In the latter part, students will work on business plans, financial projections and risk management, while researching legal systems and commercial practices in relevant countries. Finally, each team will present its international expansion plan in English and receive feedback, gaining experience in the full cycle. This includes hypothesis building to testing and presentation, which allows students to integrate their learning in a manner closely aligned with real-world practice.
| 1 | Orientation and The Current State Of Global Business オリエンテーション&グローバルビジネスの現状 |
| 2 | Challenges in Global Business and the Global Mindset 海外ビジネスの障壁とマインドセット |
| 3 | Theories and Methodologies of Market Research 市場調査の理論と手法 |
| 4 | Group Work I: Introductory Workshop グループワーク①(導入ワーク) |
| 5 | Targeting and Positioning Strategies ターゲティングとポジショニング戦略 |
| 6 | Localization Strategies and Brand Building ローカライズ戦略とブランド構築 |
| 7 | Group Work II: Strategic Discussion グループワーク②(ディスカッション) |
| 8 | Sales Channel Development and Sales Tactics 販路開拓と営業戦術 |
| 9 | Group Work III: Sales Channel Strategy & Progress Presentation I グループワーク③(販路戦略・中間発表①) |
| 10 | Influencer and Live Stream Marketing インフルエンサー・ライブ配信マーケティング |
| 11 | Business Planning and Financial Projection 事業計画書の作成と数値設計 |
| 12 | Interim Presentation II: Business Plan Review 中間発表②(事業計画レビュー) |
| 13 | Group Work IV: Final Presentation Preparation グループワーク④(最終プレゼン準備) |
| 14 | Final Presentation, Feedback, and Conclusion 最終プレゼン・講評・まとめ |
板書 /Writing on the Board
スライド(パワーポイント等)の使用 /Slides (PowerPoint, etc.)
上記以外の視聴覚教材の使用 /Audiovisual Materials Other than Those Listed Above
個人発表 /Individual Presentations
グループ発表 /Group Presentations
ディスカッション・ディベート /Discussion/Debate
実技・実習・実験 /Practicum/Experiments/Practical Training
学内の教室外施設の利用 /Use of On-Campus Facilities Outside the Classroom
校外実習・フィールドワーク /Field Work
上記いずれも用いない予定 /None of the above
This course emphasizes the continuous review of lecture content and the rigorous development of assignments. Students are expected to refine and strengthen their business plans—either individually or in teams—by integrating case studies, frameworks, and insights gained from group discussions.
Specifically, students must iteratively improve their deliverables, including market reports, localization strategies, sales channel plans, and draft business plans, by incorporating feedback provided during class. When necessary, students should conduct additional literature reviews or data collection to enhance the validity and persuasiveness of their work.
In the latter half of the course, it is essential to consistently organize assigned sections and practice presentations in English to prepare for the final delivery. Students are expected to manage their out-of-class study time systematically to ensure deep comprehension of the material and the advancement of practical business skills.
本講座では、授業内容の振り返りと課題作成を重視する。授業で扱った事例やフレームワーク、グループワークでの議論内容をもとに、各自またはチームで計画の修正・補強を行うことを求める。
具体的には、マーケットレポート、ローカライズ戦略、販路計画、事業計画書案などの成果物について、授業で得たコメントを踏まえて改善を進める。必要に応じて、追加の文献調査やデータ収集を行い、内容の妥当性と説得力を高めていく。
後半に向けては、最終発表に備え、担当部分の整理や英語でのプレゼンテーション練習を継続的に行うことが重要である。授業時間外の学修を計画的に進めることで、理解の定着と実践的スキルの向上を図る。
| 種類 (Kind) | 割合 (%) | 基準 (Criteria) |
|---|---|---|
| 平常点 (In-class Points) | 100 |
Interim presentation/中間プレゼンテーション(10%) Final presentation/最終プレゼンテーション(40%) Homework and related assignments/宿題等課題(30%) Class participation/授業参加態度(20%) |
| 備考 (Notes) | ||
なし/None
While specialized prior knowledge is not strictly required, students must demonstrate a proactive learning attitude and a commitment to collaborative teamwork. As the course incorporates international business case studies and materials in English, a foundational proficiency in reading, listening, and speaking (equivalent to IELTS 6.0) is mandatory.
The curriculum emphasizes the process of formulating hypotheses, conducting research, and synthesizing information for presentation. Consequently, students are expected to possess an inquisitive mind to persist through challenges, the cooperativeness to engage in discussions with respect for diverse perspectives, and the accountability to fulfill assigned roles within a team.
Furthermore, it is essential to maintain an open-minded approach toward cultural and business practice differences in global expansion, along with the cognitive flexibility to adapt when facing unforeseen obstacles. A primary objective of this course is to further cultivate these competencies through practical engagement.
本講座では、専門的な予備知識は必ずしも前提としないが、授業内外で主体的に学び、チームで協働して課題に取り組む姿勢が求められる。国際ビジネスの事例や資料を英語で扱うため、英語での読解・聴解および基礎的な発話能力(概ね IELTS 6.0 相当)を必須とする。
授業では、仮説を立て、調査を行い、得られた情報を整理して発表するプロセスを重視する。そのため、課題に対して粘り強く取り組む探究心、他者の意見を尊重しながら議論を進める協調性、与えられた役割を責任をもって遂行する実行力が求められる。
また、海外展開に伴う文化差や商慣習の違いを理解しようとする姿勢、予期せぬ課題に直面した際にも柔軟に修正できる思考力が重要となる。これらの能力を授業を通じてさらに伸ばすことを目標とする。
A suitable English language proficiency level is a minimum of IELTS 6.0 or equivalent.
本講座の目標は、国際ビジネスにおける理論と実務を結びつけ、学生がグローバル視点で課題を発見し、自ら解決策を構想できる力を育成することである。企業の海外展開は、文化・制度・法規制・商慣習など多様な要素が複雑に絡み合うが、それらを体系的に学ぶ機会は限られている。本講座では、海外進出のプロセスと法制度との関係を理解し、英語による調査・発表を通して、国際ビジネスの全体像を多角的に把握することを目指す。
さらに、実務家によるフィードバックを受けながら、予期しない課題に対する柔軟な対応力、主体的に考えて行動する姿勢を養成する。最終的には、自らのアイデアを海外市場でどのように展開し得るかを具体的に構想し、将来のキャリア設計にもつながる実践的知識・スキル・判断力を修得することを到達目標とする。
The aim of this course is to bridge theory and practice in international business, and to develop students’ ability to identify issues and design their own solutions from a global perspective. Although corporate internationalization involves a complex interaction of cultural factors, institutional frameworks, legal regulations and business practices, opportunities to study these elements systematically are still limited. This course therefore seeks to help students understand the relationship between overseas expansion processes and legal frameworks, and to gain a multifaceted grasp of international business through research and presentation delivered in English.
Furthermore, through feedback from practitioners, students will cultivate flexibility in responding to unexpected issues and a proactive attitude toward thinking and acting. Ultimately, the course aims for students to develop the capacity to envision how their own ideas could be implemented in overseas markets, while acquiring practical knowledge, skills and judgment that will contribute to their future career development.
本講座は全14回で構成され、講義・ケース分析・グループワークを組み合わせて段階的に学修を進める。前半では、グローバルビジネスの現状や海外展開の必要性を整理し、越境EC、輸出、現地法人設立、業務提携など主要な進出形態と、それに伴う法制度・商慣習・運営上の課題を扱う。これにより、学生は自らの関心分野や学修テーマを明確化する。
中盤では、チームごとに商品・サービスを選定し、市場調査、ターゲティング、競合分析、ローカライズ戦略を立案する。さらに、代理店、展示会、EC、SNS等の販路や営業手法について学び、実践的な国際マーケティング思考を身につける。
後半では、事業計画書の作成、収益モデル・コスト試算・リスク管理に取り組みつつ、各国の法制度や商慣習を調査する。最終的に、各チームが海外展開プランを英語で発表し、講評を受けることで、仮説構築から検証・発表までの一連のプロセスを経験し、実務に近い形で学びを統合する。
This course consists of fourteen sessions and integrates lectures, case analyses, and group work to facilitate progressive learning. In the first part, students will examine the current landscape of global business and the rationale for international expansion, while studying major modes of entry, such as cross-border ecommerce, exporting, establishment of local subsidiaries, and strategic partnerships—together with associated legal frameworks, business practices and operational challenges. Through this process, students will solidify their own areas of interest and learning themes.
In the middle part of the course, each team will select a product or service and develop market research plans, targeting strategies, competitive analyses, and localization strategies. Students will also learn about sales channels and approaches, including agents, trade fairs, ecommerce platforms and social media, thereby cultivating practical thinking in international marketing.
In the latter part, students will work on business plans, financial projections and risk management, while researching legal systems and commercial practices in relevant countries. Finally, each team will present its international expansion plan in English and receive feedback, gaining experience in the full cycle. This includes hypothesis building to testing and presentation, which allows students to integrate their learning in a manner closely aligned with real-world practice.
| 1 | Orientation and The Current State Of Global Business オリエンテーション&グローバルビジネスの現状 |
| 2 | Challenges in Global Business and the Global Mindset 海外ビジネスの障壁とマインドセット |
| 3 | Theories and Methodologies of Market Research 市場調査の理論と手法 |
| 4 | Group Work I: Introductory Workshop グループワーク①(導入ワーク) |
| 5 | Targeting and Positioning Strategies ターゲティングとポジショニング戦略 |
| 6 | Localization Strategies and Brand Building ローカライズ戦略とブランド構築 |
| 7 | Group Work II: Strategic Discussion グループワーク②(ディスカッション) |
| 8 | Sales Channel Development and Sales Tactics 販路開拓と営業戦術 |
| 9 | Group Work III: Sales Channel Strategy & Progress Presentation I グループワーク③(販路戦略・中間発表①) |
| 10 | Influencer and Live Stream Marketing インフルエンサー・ライブ配信マーケティング |
| 11 | Business Planning and Financial Projection 事業計画書の作成と数値設計 |
| 12 | Interim Presentation II: Business Plan Review 中間発表②(事業計画レビュー) |
| 13 | Group Work IV: Final Presentation Preparation グループワーク④(最終プレゼン準備) |
| 14 | Final Presentation, Feedback, and Conclusion 最終プレゼン・講評・まとめ |
板書 /Writing on the Board
スライド(パワーポイント等)の使用 /Slides (PowerPoint, etc.)
上記以外の視聴覚教材の使用 /Audiovisual Materials Other than Those Listed Above
個人発表 /Individual Presentations
グループ発表 /Group Presentations
ディスカッション・ディベート /Discussion/Debate
実技・実習・実験 /Practicum/Experiments/Practical Training
学内の教室外施設の利用 /Use of On-Campus Facilities Outside the Classroom
校外実習・フィールドワーク /Field Work
上記いずれも用いない予定 /None of the above
This course emphasizes the continuous review of lecture content and the rigorous development of assignments. Students are expected to refine and strengthen their business plans—either individually or in teams—by integrating case studies, frameworks, and insights gained from group discussions.
Specifically, students must iteratively improve their deliverables, including market reports, localization strategies, sales channel plans, and draft business plans, by incorporating feedback provided during class. When necessary, students should conduct additional literature reviews or data collection to enhance the validity and persuasiveness of their work.
In the latter half of the course, it is essential to consistently organize assigned sections and practice presentations in English to prepare for the final delivery. Students are expected to manage their out-of-class study time systematically to ensure deep comprehension of the material and the advancement of practical business skills.
本講座では、授業内容の振り返りと課題作成を重視する。授業で扱った事例やフレームワーク、グループワークでの議論内容をもとに、各自またはチームで計画の修正・補強を行うことを求める。
具体的には、マーケットレポート、ローカライズ戦略、販路計画、事業計画書案などの成果物について、授業で得たコメントを踏まえて改善を進める。必要に応じて、追加の文献調査やデータ収集を行い、内容の妥当性と説得力を高めていく。
後半に向けては、最終発表に備え、担当部分の整理や英語でのプレゼンテーション練習を継続的に行うことが重要である。授業時間外の学修を計画的に進めることで、理解の定着と実践的スキルの向上を図る。
| 種類 (Kind) | 割合 (%) | 基準 (Criteria) |
|---|---|---|
| 平常点 (In-class Points) | 100 |
Interim presentation/中間プレゼンテーション(10%) Final presentation/最終プレゼンテーション(40%) Homework and related assignments/宿題等課題(30%) Class participation/授業参加態度(20%) |
| 備考 (Notes) | ||
なし/None
While specialized prior knowledge is not strictly required, students must demonstrate a proactive learning attitude and a commitment to collaborative teamwork. As the course incorporates international business case studies and materials in English, a foundational proficiency in reading, listening, and speaking (equivalent to IELTS 6.0) is mandatory.
The curriculum emphasizes the process of formulating hypotheses, conducting research, and synthesizing information for presentation. Consequently, students are expected to possess an inquisitive mind to persist through challenges, the cooperativeness to engage in discussions with respect for diverse perspectives, and the accountability to fulfill assigned roles within a team.
Furthermore, it is essential to maintain an open-minded approach toward cultural and business practice differences in global expansion, along with the cognitive flexibility to adapt when facing unforeseen obstacles. A primary objective of this course is to further cultivate these competencies through practical engagement.
本講座では、専門的な予備知識は必ずしも前提としないが、授業内外で主体的に学び、チームで協働して課題に取り組む姿勢が求められる。国際ビジネスの事例や資料を英語で扱うため、英語での読解・聴解および基礎的な発話能力(概ね IELTS 6.0 相当)を必須とする。
授業では、仮説を立て、調査を行い、得られた情報を整理して発表するプロセスを重視する。そのため、課題に対して粘り強く取り組む探究心、他者の意見を尊重しながら議論を進める協調性、与えられた役割を責任をもって遂行する実行力が求められる。
また、海外展開に伴う文化差や商慣習の違いを理解しようとする姿勢、予期せぬ課題に直面した際にも柔軟に修正できる思考力が重要となる。これらの能力を授業を通じてさらに伸ばすことを目標とする。
A suitable English language proficiency level is a minimum of IELTS 6.0 or equivalent.