日本語

Course Code etc
Academic Year 2026
College College of Law and Politics
Course Code EX751
Theme・Subtitle グローバルビジネス入門:理論と実践で学ぶ海外展開戦略
Introduction to Global Business: A strategy built on theory and practice
Class Format Face to face (all classes are face-to-face)
Class Format (Supplementary Items)
Campus Lecture
Campus Ikebukuro
Semester Spring Semester
DayPeriod・Room Wed.2
ログインして教室を表示する(Log in to view the classrooms.)
Credits 2
Course Number LPX2901
Language English
Class Registration Method Lottery Registration(定員:45人/ Capacity:45)
Assigned Year 配当年次は開講学部のR Guideに掲載している科目表で確認してください。
Prerequisite Regulations
Acceptance of Other Colleges 履修登録システムの『他学部・他研究科履修不許可科目一覧』で確認してください。
Course Cancellation 〇(履修中止可/ Eligible for cancellation)
Online Classes Subject to 60-Credit Upper Limit
Relationship with Degree Policy 各授業科目は、学部・研究科の定める学位授与方針(DP)や教育課程編成の方針(CP)に基づき、カリキュラム上に配置されています。詳細はカリキュラム・マップで確認することができます。
https://www.rikkyo.ac.jp/about/disclosure/educational_policy/lp.html
Notes

【Course Objectives】

The aim of this course is to bridge theory and practice in international business, and to develop students’ ability to identify issues and design their own solutions from a global perspective. Although corporate internationalization involves a complex interaction of cultural factors, institutional frameworks, legal regulations and business practices, opportunities to study these elements systematically are still limited. This course therefore seeks to help students understand the relationship between overseas expansion processes and legal frameworks, and to gain a multifaceted grasp of international business through research and presentation delivered in English.

Furthermore, through feedback from practitioners, students will cultivate flexibility in responding to unexpected issues and a proactive attitude toward thinking and acting. Ultimately, the course aims for students to develop the capacity to envision how their own ideas could be implemented in overseas markets, while acquiring practical knowledge, skills and judgment that will contribute to their future career development.

【Course Contents】

This course consists of fourteen sessions and integrates lectures, case analyses, and group work to facilitate progressive learning. In the first part, students will examine the current landscape of global business and the rationale for international expansion, while studying major modes of entry, such as cross-border ecommerce, exporting, establishment of local subsidiaries, and strategic partnerships—together with associated legal frameworks, business practices and operational challenges. Through this process, students will solidify their own areas of interest and learning themes.

In the middle part of the course, each team will select a product or service and develop market research plans, targeting strategies, competitive analyses, and localization strategies. Students will also learn about sales channels and approaches, including agents, trade fairs, ecommerce platforms and social media, thereby cultivating practical thinking in international marketing.

In the latter part, students will work on business plans, financial projections and risk management, while researching legal systems and commercial practices in relevant countries. Finally, each team will present its international expansion plan in English and receive feedback, gaining experience in the full cycle. This includes hypothesis building to testing and presentation, which allows students to integrate their learning in a manner closely aligned with real-world practice.

Japanese Items

【授業計画 / Course Schedule】

1 Orientation and The Current State Of Global Business
オリエンテーション&グローバルビジネスの現状
2 Challenges in Global Business and the Global Mindset
海外ビジネスの障壁とマインドセット
3 Theories and Methodologies of Market Research
市場調査の理論と手法
4 Group Work I: Introductory Workshop
グループワーク①(導入ワーク)
5 Targeting and Positioning Strategies
ターゲティングとポジショニング戦略
6 Localization Strategies and Brand Building
ローカライズ戦略とブランド構築
7 Group Work II: Strategic Discussion
グループワーク②(ディスカッション)
8 Sales Channel Development and Sales Tactics
販路開拓と営業戦術
9 Group Work III: Sales Channel Strategy & Progress Presentation I
グループワーク③(販路戦略・中間発表①)
10 Influencer and Live Stream Marketing
インフルエンサー・ライブ配信マーケティング
11 Business Planning and Financial Projection
事業計画書の作成と数値設計
12 Interim Presentation II: Business Plan Review
中間発表②(事業計画レビュー)
13 Group Work IV: Final Presentation Preparation
グループワーク④(最終プレゼン準備)
14 Final Presentation, Feedback, and Conclusion
最終プレゼン・講評・まとめ

【活用される授業方法 / Teaching Methods Used】

板書 /Writing on the Board
スライド(パワーポイント等)の使用 /Slides (PowerPoint, etc.)
上記以外の視聴覚教材の使用 /Audiovisual Materials Other than Those Listed Above
個人発表 /Individual Presentations
グループ発表 /Group Presentations
ディスカッション・ディベート /Discussion/Debate
実技・実習・実験 /Practicum/Experiments/Practical Training
学内の教室外施設の利用 /Use of On-Campus Facilities Outside the Classroom
校外実習・フィールドワーク /Field Work
上記いずれも用いない予定 /None of the above

【授業時間外(予習・復習等)の学修 / Study Required Outside of Class】

This course emphasizes the continuous review of lecture content and the rigorous development of assignments. Students are expected to refine and strengthen their business plans—either individually or in teams—by integrating case studies, frameworks, and insights gained from group discussions.
Specifically, students must iteratively improve their deliverables, including market reports, localization strategies, sales channel plans, and draft business plans, by incorporating feedback provided during class. When necessary, students should conduct additional literature reviews or data collection to enhance the validity and persuasiveness of their work.
In the latter half of the course, it is essential to consistently organize assigned sections and practice presentations in English to prepare for the final delivery. Students are expected to manage their out-of-class study time systematically to ensure deep comprehension of the material and the advancement of practical business skills.

本講座では、授業内容の振り返りと課題作成を重視する。授業で扱った事例やフレームワーク、グループワークでの議論内容をもとに、各自またはチームで計画の修正・補強を行うことを求める。

具体的には、マーケットレポート、ローカライズ戦略、販路計画、事業計画書案などの成果物について、授業で得たコメントを踏まえて改善を進める。必要に応じて、追加の文献調査やデータ収集を行い、内容の妥当性と説得力を高めていく。

後半に向けては、最終発表に備え、担当部分の整理や英語でのプレゼンテーション練習を継続的に行うことが重要である。授業時間外の学修を計画的に進めることで、理解の定着と実践的スキルの向上を図る。

【成績評価方法・基準 / Evaluation】

種類 (Kind)割合 (%)基準 (Criteria)
平常点 (In-class Points)100 Interim presentation/中間プレゼンテーション(10%)
Final presentation/最終プレゼンテーション(40%)
Homework and related assignments/宿題等課題(30%)
Class participation/授業参加態度(20%)
備考 (Notes)

【テキスト / Textbooks】

なし/None

【参考文献 / Readings】

【履修にあたって求められる能力 / Abilities Required to Take the Course】

While specialized prior knowledge is not strictly required, students must demonstrate a proactive learning attitude and a commitment to collaborative teamwork. As the course incorporates international business case studies and materials in English, a foundational proficiency in reading, listening, and speaking (equivalent to IELTS 6.0) is mandatory.
The curriculum emphasizes the process of formulating hypotheses, conducting research, and synthesizing information for presentation. Consequently, students are expected to possess an inquisitive mind to persist through challenges, the cooperativeness to engage in discussions with respect for diverse perspectives, and the accountability to fulfill assigned roles within a team.
Furthermore, it is essential to maintain an open-minded approach toward cultural and business practice differences in global expansion, along with the cognitive flexibility to adapt when facing unforeseen obstacles. A primary objective of this course is to further cultivate these competencies through practical engagement.

本講座では、専門的な予備知識は必ずしも前提としないが、授業内外で主体的に学び、チームで協働して課題に取り組む姿勢が求められる。国際ビジネスの事例や資料を英語で扱うため、英語での読解・聴解および基礎的な発話能力(概ね IELTS 6.0 相当)を必須とする。

授業では、仮説を立て、調査を行い、得られた情報を整理して発表するプロセスを重視する。そのため、課題に対して粘り強く取り組む探究心、他者の意見を尊重しながら議論を進める協調性、与えられた役割を責任をもって遂行する実行力が求められる。

また、海外展開に伴う文化差や商慣習の違いを理解しようとする姿勢、予期せぬ課題に直面した際にも柔軟に修正できる思考力が重要となる。これらの能力を授業を通じてさらに伸ばすことを目標とする。

【学生が準備すべき機器等 / Equipment, etc., that Students Should Prepare】

【その他 / Others】

【注意事項 / Notice】

A suitable English language proficiency level is a minimum of IELTS 6.0 or equivalent.