日本語

Course Code etc
Academic Year 2023
College Graduate School of Business
Course Code KN191
Theme・Subtitle New Media and Crisis Communication
Class Format Face-to-face (partially online)
Class Format (Supplementary Items)
Campus
Campus Ikebukuro
Semester Fall semester
DayPeriod・Room Tue.4
ログインして教室を表示する(Log in to view the classrooms.)
Credits 2
Course Number MIB6201
Language English
Class Registration Method Course Code Registration
Assigned Year 配当年次は開講学部のR Guideに掲載している科目表で確認してください。
Prerequisite Regulations
Acceptance of Other Colleges
Course Cancellation
Online Classes Subject to 60-Credit Upper Limit
Relationship with Degree Policy
Notes

【Course Objectives】

After completion of the course, students will be able to:
1) Evaluate various approaches to strategic communication
2) Explain the role new media play in crisis management
3) Craft basic responses to crisis situations

【Course Contents】

This course introduces students to concepts in strategic communication. It focuses specifically on crisis communication and the role new media play in shaping messages. Students will read a variety of perspectives on strategic and crisis communication, including academic work and case studies, and be asked to apply course concepts to a final paper.

Japanese Items

【授業計画 / Course Schedule】

1 Introduction to Course
2 Strategic Communication I
3 Strategic Communication II
4 Case Study I
5 Crisis Communication I
6 Crisis Communication II
7 Case Study II
8 New Media Strategies I
9 New Media Strategies II
10 New Media Strategies III
11 Case Study III
12 Workshop
13 Final Presentations
14 Final Presentations

【活用される授業方法 / Teaching Methods Used】

板書 /Writing on the Board
スライド(パワーポイント等)の使用 /Slides (PowerPoint, etc.)
上記以外の視聴覚教材の使用 /Audiovisual Materials Other than Those Listed Above
個人発表 /Individual Presentations
グループ発表 /Group Presentations
ディスカッション・ディベート /Discussion/Debate
実技・実習・実験 /Practicum/Experiments/Practical Training
学内の教室外施設の利用 /Use of On-Campus Facilities Outside the Classroom
校外実習・フィールドワーク /Field Work
上記いずれも用いない予定 /None of the above

【授業時間外(予習・復習等)の学修 / Study Required Outside of Class】

Readings, research, projects

【成績評価方法・基準 / Evaluation】

種類 (Kind)割合 (%)基準 (Criteria)
平常点 (In-class Points)100 最終レポート(Final Report)(20%)
Participation(15%)
Final Presentation(20%)
Case Studies (3)(45%)
備考 (Notes)

【テキスト / Textbooks】

その他 (Others)
None

【参考文献 / Readings】

【履修にあたって求められる能力 / Abilities Required to Take the Course】

【学生が準備すべき機器等 / Equipment, etc., that Students Should Prepare】

【その他 / Others】

【注意事項 / Notice】