日本語 English
| 開講年度/ Academic YearAcademic Year |
20232023 |
| 科目設置学部/ CollegeCollege |
観光学部/College of TourismCollege of Tourism |
| 科目コード等/ Course CodeCourse Code |
その他/other registrationother registration |
| テーマ・サブタイトル等/ Theme・SubtitleTheme・Subtitle |
（前半）乗り降り自由の２階建てオープンバス「スカイホップバス」の走行ルート企画及び販売促進策策定 （後半）「はとバス」の日帰り旅行商品企画・販売促進策策定 |
| 授業形態/ Class FormatClass Format |
対面（全回対面）/Face to face (all classes are face-to-face)Face to face (all classes are face-to-face) |
| 授業形態（補足事項）/ Class Format (Supplementary Items)Class Format (Supplementary Items) |
|
| 授業形式/ Class StyleCampus |
|
| 校地/ CampusCampus |
新座/NiizaNiiza |
| 学期/ SemesterSemester |
春学期/Spring SemesterSpring Semester |
| 曜日時限・教室/ DayPeriod・RoomDayPeriod・Room |
月2･N336/Mon.2･N336 Mon.2･N336 |
| 単位/ CreditCredit |
22 |
| 科目ナンバリング/ Course NumberCourse Number |
TRS2200 |
| 使用言語/ LanguageLanguage |
日本語/JapaneseJapanese |
| 履修登録方法/ Class Registration MethodClass Registration Method |
その他登録/"Other" Registration"Other" Registration |
| 配当年次/ Grade (Year) RequiredGrade (Year) Required |
配当年次は開講学部のR Guideに掲載している科目表で確認してください。配当年次は開講学部のR Guideに掲載している科目表で確認してください。 |
| 先修規定/ prerequisite regulationsprerequisite regulations |
|
| 他学部履修可否/ Acceptance of Other CollegesAcceptance of Other Colleges |
|
| 履修中止可否/ course cancellationcourse cancellation |
|
| オンライン授業60単位制限対象科目/ Online Classes Subject to 60-Credit Upper LimitOnline Classes Subject to 60-Credit Upper Limit |
|
| 学位授与方針との関連/ Relationship with Degree PolicyRelationship with Degree Policy |
|
| 備考/ NotesNotes |
|
| テキスト用コード/ Text CodeText Code |
HA393 |
During these three years, by coming into contact with the actual conditions and issues occurring in the tourism and travel industry, which has been severely affected by the new coronavirus, and by thinking about how to solve these issues and how to tackle them through practical work, participants will acquire "practical views and ideas that can respond to changes in the environment and essential skills as a member of society", which will be useful in their respective workplaces after graduation.
Tourism, one of the leading industries of the 21st century, is currently struggling due to the COVID-19 pandemic. On the other hand, tourism is attracting a lot of attention for its important role as a means of solving social problems in Japan and abroad. Furthermore, due to the impact of the COVID-19 pandemic, a worldwide movement towards "Responsible Tourism" (the idea that everyone involved in tourism should take responsibility for its effects on the environment, society, culture, and the economy) is spreading. In this seminar, we will focus on tourism as a means of solving local social issues (included inbound tourism), and conduct group discussions about travel product development and sales promotion strategies that can overcome the COVID-19 pandemic and help solve social issues through tourism.
The seminar consists of three steps conducted as one set: a lecture that introduces basic knowledge and specific examples for each topic, a group discussion to discuss the lecture topics in small groups, and a presentation of the results of the group discussion and review. As specific topics for investigation, the first half of the seminar will focus on route development and sales promotion strategies for the Sky Hop Bus, a sightseeing bus that lets passengers get on and off freely. The second half will focus on the product development for one-day bus tours of Hato Bus.
This seminar aims to let participants reach a level where they can actually work on product planning with an eye on solving social issues and ensuring safety during the COVID-19 pandemic, then sell it to the market as travel products.
Through these activities, participants will acquire not only planning and proposal skills, but also practical and essential skills as businesspersons, such as teamwork and presentation skills.
As fieldwork, a one-day Sky Hop Bus tour in Tokyo will be conducted on April 23th (Sunday). Attendance at the fieldwork is strongly recommended.
Students are required to take the fall semester course "Travel Industry Seminar 1 (B)" consecutively.
※Please refer to Japanese Page for details including evaluations, textbooks and others.
この3年間、新型コロナウィルスによって深刻な打撃を受けている観光及び旅行の現場で起きている実態・課題に触れ、実務を通じ、その解決の方策や取り組み方を自ら考えることで、卒業後のそれぞれの現場で役立つ「環境変化に対応できる実践的なものの見方や考え方及び社会人としての必須のスキル」を身につける。
During these three years, by coming into contact with the actual conditions and issues occurring in the tourism and travel industry, which has been severely affected by the new coronavirus, and by thinking about how to solve these issues and how to tackle them through practical work, participants will acquire "practical views and ideas that can respond to changes in the environment and essential skills as a member of society", which will be useful in their respective workplaces after graduation.
21世紀のリーディング産業と言われる観光（ツーリズム）は、現在、新型コロナウィルスによって苦戦しているが、他方で、国内外の抱える社会課題解決の手段として観光の果たす役割は大きく、注目度も高い。またコロナの影響を受け、世界的にレスポンシブル・ツーリズム（責任ある観光：観光に携わる全ての人が、環境、社会、文化、経済への影響に責任を持つべきであるという考え方）の方向へ舵を切る動きも広がっている。当演習では「地域の社会課題の解決手段としての観光（訪日インバウンド領域含む）」に主眼を置き、コロナを乗り越え、観光を通じ社会課題を解決する旅行商品開発や販売促進策についてグループ討議を通じ検討する。
各テーマに関する基礎的な知識や具体的な事例を紹介する「講義」、講義を踏まえ少人数グループでディスカッションを行う「グループ討議」、グループ毎に検討した結果の「発表・講評（発表後、現場の企画のプロによる講評）」という３つのステップを１セットとして授業展開する。検討テーマとしては、コース前半は乗り降り自由の観光バス（スカイホップバス）の走行ルート企画及び販売促進策、コース後半は日帰りバスツアー（はとバス）の商品企画を予定している。
社会課題解決とコロナ禍における安全・安心を意識した商品企画の実務に実際に取り組み、旅行商品としてマーケットに販売できるレベルを目指す。加えてチームワーク力やプレゼンテーション力などビジネスパーソンとしての実践的かつ必須のスキルも習得する。
4月23日（日）にフィールドワーク（スカイホップバスの都内試乗）を実施する。このフィールドワークへは極力参加すること。
秋学期科目「旅行産業演習１（B）」を連続して履修することが前提となる。
Tourism, one of the leading industries of the 21st century, is currently struggling due to the COVID-19 pandemic. On the other hand, tourism is attracting a lot of attention for its important role as a means of solving social problems in Japan and abroad. Furthermore, due to the impact of the COVID-19 pandemic, a worldwide movement towards "Responsible Tourism" (the idea that everyone involved in tourism should take responsibility for its effects on the environment, society, culture, and the economy) is spreading. In this seminar, we will focus on tourism as a means of solving local social issues (included inbound tourism), and conduct group discussions about travel product development and sales promotion strategies that can overcome the COVID-19 pandemic and help solve social issues through tourism.
The seminar consists of three steps conducted as one set: a lecture that introduces basic knowledge and specific examples for each topic, a group discussion to discuss the lecture topics in small groups, and a presentation of the results of the group discussion and review. As specific topics for investigation, the first half of the seminar will focus on route development and sales promotion strategies for the Sky Hop Bus, a sightseeing bus that lets passengers get on and off freely. The second half will focus on the product development for one-day bus tours of Hato Bus.
This seminar aims to let participants reach a level where they can actually work on product planning with an eye on solving social issues and ensuring safety during the COVID-19 pandemic, then sell it to the market as travel products.
Through these activities, participants will acquire not only planning and proposal skills, but also practical and essential skills as businesspersons, such as teamwork and presentation skills.
As fieldwork, a one-day Sky Hop Bus tour in Tokyo will be conducted on April 23th (Sunday). Attendance at the fieldwork is strongly recommended.
Students are required to take the fall semester course "Travel Industry Seminar 1 (B)" consecutively.
| 1 | ガイダンス及び講義：スカイホップバス事業の概要及び走行ルートの説明 |
| 2 | グループ討議：スカイホップバスの走行ルート企画、販売促進策 |
| 3 | グループ討議：スカイホップバスの走行ルート企画、販売促進策 |
| 4 | グループ討議：スカイホップバスの走行ルート企画、販売促進策 |
| 5 | グループ討議：スカイホップバスの走行ルート企画、販売促進策 |
| 6 | 発表・講評：スカイホップバスの走行ルート企画、販売促進策発表とレビュー |
| 7 | 講義：はとバスの商品企画の概要及び商品企画作成に当たってのアドバイス |
| 8 | グループ討議：はとバスの日帰りバスツアーの商品企画 |
| 9 | グループ討議：はとバスの日帰りバスツアーの商品企画 |
| 10 | グループ討議：はとバスの日帰りバスツアーの商品企画 |
| 11 | 中間発表・講評：はとバスの日帰りバスツアーの商品企画案発表とレビュー |
| 12 | グループ討議：はとバスの日帰りバスツアーの商品企画 |
| 13 | グループ討議：はとバスの日帰りバスツアーの商品企画 |
| 14 | 最終発表・講評：はとバスの日帰りバスツアーの商品企画案発表とレビュー |
板書 /Writing on the Board
スライド（パワーポイント等）の使用 /Slides (PowerPoint, etc.)
上記以外の視聴覚教材の使用 /Audiovisual Materials Other than Those Listed Above
個人発表 /Individual Presentations
グループ発表 /Group Presentations
ディスカッション・ディベート /Discussion/Debate
実技・実習・実験 /Practicum/Experiments/Practical Training
学内の教室外施設の利用 /Use of On-Campus Facilities Outside the Classroom
校外実習・フィールドワーク /Field Work
上記いずれも用いない予定 /None of the above
授業時に随時指示・紹介する。
| 種類 (Kind) | 割合 (%) | 基準 (Criteria) |
|---|---|---|
| 平常点 (In-class Points) | 100 |
出席・活動状況とグループ討議や発表での主体性・貢献度(100%) |
| 備考 (Notes) | ||
| その他 (Others) | |||||
|---|---|---|---|---|---|
| 授業時に適宜配布する。 |
| その他 (Others) | |||||
|---|---|---|---|---|---|
| 授業時に随時紹介する。 |