日本語

Course Code etc
Academic Year 2024
College College of Tourism
Course Code HA397
Theme・Subtitle 訪日インバウンド向け旅行商品「サンライズツアー」企画造成
Class Format Face to face (all classes are face-to-face)
Class Format (Supplementary Items)
Campus Seminar
Campus Niiza
Semester Spring Semester
DayPeriod・Room Mon.3･N336
Credit 2
Course Number TRS3200
Language Japanese
Class Registration Method "Other" Registration
Grade (Year) Required 配当年次は開講学部のR Guideに掲載している科目表で確認してください。
prerequisite regulations
Acceptance of Other Colleges 履修登録システムの『他学部・他研究科履修不許可科目一覧』で確認してください。
course cancellation ×（履修中止不可/ Not eligible for cancellation）
Online Classes Subject to 60-Credit Upper Limit
Relationship with Degree Policy 各授業科目は、学部・研究科の定める学位授与方針（DP）や教育課程編成の方針（CP）に基づき、カリキュラム上に配置されています。詳細はカリキュラム・マップで確認することができます。
Notes
Text Code HA397

【Course Objectives】

This course is meticulously designed to offer a comprehensive insight into the evolving landscape and the multifaceted challenges of Japan's inbound tourism sector, currently witnessing growth that surpasses pre-pandemic levels.
By thinking about how to solve these challenges and how to tackle them through practical work, participants will acquire "practical views and ideas that can respond to changes in the environment and essential skills as a member of society", which will be useful in their respective workplaces after graduation.

【Course Contents】

Inbound tourism to Japan has completely surpassed its pre-COVID levels, becoming the most important theme for our country's tourism sector to address. In this course, we will delve into 'Inbound Travel Product Planning', actively participating in product planning, development, and sales plan. Our goal is to reach a proficiency where travel products are not only conceptualized but also market-ready. A pivotal aspect of this course will be the formulation and refinement of travel products with an emphasis on 'safety and security', effective 'overtourism management', and 'sustainability'. These considerations are particularly crucial in the evolving landscape of the post-COVID era.
Under the guidance of the planning manager and staff of JTB Global Marketing & Travel (JTB GMT), participants will work on product planning, development, and sales plan creation for a new course of SUNRISE TOURS, an optional tour, for inbound travelers and foreigners living in Japan. If the new courses planned and developed here are judged to have reached a certain level, they will be sold as actual products through overseas travel agencies and JTB GMT's sales website. In addition, participants will learn practical and essential skills as businesspersons, such as teamwork and presentation skills.
On Sunday May 26, fieldwork will be conducted in cooperation with the company (one-day Sunrise Tour course: Fuji-Hakone Tour).
In addition, in July, we will conduct a fieldwork experience for nighttime economy content aimed at inbound tourists visiting Japan, which will be a day trip in the Tokyo.
Attendance at the fieldwork is strongly recommended.
Students are required to take the fall semester course "Travel Industry Seminar 2 (B)" consecutively.

※Please refer to Japanese Page for details including evaluations, textbooks and others.